Kenzie West
Co-Founder + Creative Director
Born and raised in Florida, Kenzie spent a few years in Charlotte before making her way back home to co-found Ego Co. As Co-Founder and Creative Director, she works with businesses to build brands that are thoughtful, recognizable, and built for long-term growth.
Over the past five years, Kenzie has worked across nonprofit, corporate, boutique fitness, and small business marketing. Her experience includes brand strategy, website design, content creation, creative direction, and marketing campaigns. She's led rebrands, built marketing strategies from the ground up, and helped organizations increase engagement, grow their online presence, and create more consistent, recognizable brands.
Kenzie enjoys figuring out what makes a business different and turning that into marketing that actually feels like them. She's always been drawn to both the creative side of branding and the strategy behind it, believing the best marketing happens when the two work together.
Outside of Ego Co., you'll probably find her at a yoga class, by the water, or with an iced matcha in hand. She finds inspiration in everyday experiences, great branding, and the businesses that do things differently.
